10/24/2007

According to ACCUTIPS.com, every 4th person online is buying something right now. With eCommerce statistics like that and with the rate the online population is growing, there is no better time to start investing in an Internet marketing campaign.

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  • 1 out of 8 dollars spent by consumers is spent on online transactions (Source: ACCUTIPS.com).
  • US online retail sales (not including travel) will reach $55.0 billion in 2003, rising to $72.6 billion in 2004 (Source: eMarketer).
  • 81.2 million Americans will buy online in 2003, rising to 86.5 million in 2004 (Source: eMarketer).

    "Global e-commerce will explode to 5 trillion by 2005."

    Tim Macdonald
    Newsfactor.com

  • The percentage of US online retailers reporting positive operating margins climbed from 56% in 2001 to 70% in 2002 (Source: Forrester Research).
  • Online Consumers Spent $8.5 Billion in November (2003), Up 55% from 2002 (Source: Nielsen/NetRatings).

    "Online shopping population to double in the next 5 years."

    Tim Nielsen Net Ratings
    October 15, 2002

  • 37% of online shoppers used Google to search for online retailers. Search was used by 25 percent of consumers searching the Web for holiday purchases (Source: Nielsen/NetRatings).
  • In 2003, 43% of adult Internet users made online purchases. These adults made an average of 29.3 purchases each month (up from 10.8 purchases in 2001). This means that the average Internet shopper made almost one purchase per day throughout the entire year of 2003. The average expenditure of these online shoppers was $95.14 per month.
  • In 2003, over 75% of online purchasers spent between $15 and $175 each month. This represents a 20% increase from 2002.

Want to know more about how you can take advantage of these ecommerce statistics? Contact us to see if Internet marketing is right for your company. There’s no better time to start generating more revenue from the Internet

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